Why tobacco is smokin’ right now (it’s even got a fancy new name)
Tobacco is cool. No, not that sort, the smelly, finger-stainy stuff that kills you. That sort of tobacco is now about as chic as net curtains and as rock’n’roll as bingo night. The tobacco that is cool now is the colour. Darker than camel, paler than chocolate. Coffee, but not the milky kind.
Tobacco is the new camel. Like camel, it is minimalist, tasteful, goes with almost anything, and somehow makes clothes look more expensive than they are. But it is warmer than camel, in spirit as well as in shade. I love camel, but there is something reserved and exclusive about it as a colour, a shard of ice in its heart. Because while camel looks gorgeous with a broad range of colourings, it is a shade that seems ultimately to belong to pale skin and fair hair. Camel seems to stand for a depiction of elegance where true north cannot help but swing back, every time, to the blue-eyed blonde. Tobacco is different.
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