The soft girl’s vision of femininity can be seen as retrograde – but there’s more going on than simply blush and Bambi eyes
Everyone knows the familiar high-school subcultures – the populars, rebels and artsy weirdos who comprise the basic foundation of teen archetypes.
Now new subcultural types distinctive enough to be intelligible to adults have emerged, in large part via trend superconductor TikTok. You can read about VSCO girls (beachy and eco-conscious and inconspicuously rich) and e-girls (emo types who are very online) in publications such as the New York Times and the Columbia Journalism Review.
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